COMM 2131 (3CR)
MANAGEMENT ACCOUNTING
Format: lecture/problem based learning/projects 3 hours
Prereq: COMM 2101; or permission of the Department
Exclusion: COMM 2111
An introduction to the principles and practices of management
accounting, with a concentration on the decision making
process. Topics include the use of accounting data in short-run
and long-run decision making; managerial planning, control,
and internal performance evaluation; and an introduction
to variance analysis.
COMM 2201 (3CR)
FUNDAMENTALS OF MARKETING
Format: lecture/case study 3 hours
Prereq: 9 credits from any combination of the following
12 credits: MATH 1111, ECON 1001, ECON 1011, 3 credits in
Computer Science; or permission of the Department
A consumer orientation is essential for effective marketing
decision making. In this course, the meaning of products
and services to the consumer is stressed. Students have
the opportunity to develop fundamental skills in analysis,
report writing, and presentations.
COMM 2211 (3CR)
MARKETING MANAGEMENT
Format: case discussion/lecture/projects 3 hours
Prereq: COMM 2201; or permission of the Department
The development and implementation of marketing strategy
is the primary concern of marketing management. This course
covers the key elements of a marketing strategy: competitive
positioning, product/service strategy, pricing strategy,
distribution strategy and marketing communications strategy.
Students are provided with opportunities to develop analytical,
decision-making and communication skills.
COMM 2301 (3CR)
ORGANIZATIONAL BEHAVIOUR I
Format: case discussion/lecture 3 hours
Prereq: 9 credits from any combination of the following
12 credits: MATH 1111, ECON 1001, ECON 1011, 3 credits in
Computer Science; or permission of the Department
This course focuses on the micro aspects of organizational
behaviour. It emphasizes human needs, motivation, perception,
individual differences, personality, job design, work attitudes,
performance appraisal, and stress management. The objective
is to ensure that potential managers interact more effectively
with subordinates, peers and superiors in the organizational
setting. Teaching methodology includes lectures, discussions,
and case analysis.
COMM 2311 (3CR)
ORGANIZATIONAL BEHAVIOUR II
Format: case discussion/lecture 3 hours
Prereq: COMM 2301; or permission of the Department
Exclusion: COMM 3331
This course focuses on the macro aspects of organizational
behaviour. Topics include group processes in the organization
and their relationship to effectiveness, intergroup conflict,
cooperation, leadership, communication, team dynamics, and
organizational change.
COMM 3111 (3CR)
INTERMEDIATE ACCOUNTING I
Format: case discussion/lecture/problem based learning 3
hours
Prereq: COMM 2121; or permission of the Department
This course expands basic accounting concepts learned in
Commerce 2101 and 2121. It develops the general accounting
theory of assets, liabilities, income, equity, and funds
flow. Particular emphasis will be placed on the conceptual
framework of accounting, revenue and expense recognition,
asset and liability recognition, and measurement and disclosure.
COMM 3121 (3CR)
INTERMEDIATE ACCOUNTING II
Format: case discussion/lecture/problem based learning 3
hours
Prereq: COMM 3111; or permission of the Department
The following topics are discussed: shareholders' equity,
dilutive securities, investments, and a series of special
topics, including: corporate income taxes, pension costs,
leases, and accounting changes and error analysis.
COMM 3131 (3CR)
COST ACCOUNTING
Format: lecture/problem based learning 3 hours
Prereq: COMM 2131; or permission of the Department
A study of the principles, procedures and techniques of
analysis used in cost accounting. This course will cover
operating budgets, product costing, predetermined costs,
planning and control, relevant costs, and variance analysis.
COMM 3151 (3CR)
TAXATION
Format: lecture/problem based learning 3 hours
Prereq: COMM 2131; or permission of the Department
Exclusion: COMM 4111
The course will explore the basic principles of taxation
in Canada, with emphasis on Canadian Income Tax. It stresses
the effects of taxation on business decisions by individuals
and corporations.
COMM 3161 (3CR)
INTRODUCTION TO AUDITING
Format: lecture 3 hours
Prereq: COMM 2121; or permission of the Department
Exclusion: COMM 4151
This course introduces the role of auditing in society and
the ethics and standards of professional conduct expected
of auditors. It develops a conceptual understanding of key
decisions made by auditors when examining and reporting
on financial statements. It develops an appreciation of
the complex environment in comprehensive or value-for-money
audit on corporations and public institutions.
COMM 3211 (3CR)
CONSUMER BEHAVIOUR
Format: lecture/application 3 hours
Prereq: COMM 2211; or permission of the Department
The course examines social, psychological, situational,
and economic influences on the consumer decision-making
process of individuals and families. It emphasizes new product
adoption, marketing communications, and consumer research
applications.
COMM 3231 (3CR)
MARKETING CHANNELS OF DISTRIBUTION
Format: case discussion/lecture/projects 3 hours
Prereq: COMM 2211; or permission of the Department
Marketing strategy is implemented within the context of
channels of distribution. This course studies distribution
issues faced by manufacturers, wholesalers, retailers, and
specialized institutions. It emphasizes inventory issues,
product assortment decisions, channel negotiations, and
channel change.
COMM 3251 (3CR)
INTERNATIONAL MARKETING
Format: lecture/case study 3 hours
Prereq: COMM 2211; or permission of the Department
Markets are becoming increasingly global. This course explores
the managerial aspects of exporting and importing companies,
multi-national firms, and small to large businesses serving
global markets.
COMM 3261 (3CR)
INTEGRATED MARKETING COMMUNICATIONS
Format: lecture/experiential learning projects 3 hours
Prereq: COMM 2211; or permission of the Department
Exclusion: COMM 4251
This course provides a broad exposure to the promotional
mix concentrating on integrated marketing communications
and its key elements: advertising, personal selling, sales
promotion, public relations, direct marketing, and other
forms of communications. Canadian advertising institutions,
government legislation and industry regulations are considered
in relation to social and economic concepts. Emphasis is
placed on understanding the marketing communications process
and its place in an organization's planning process.
COMM 3271 (3CR)
ARTS AND CULTURE MARKETING
Format: lecture 3 hours
Prereq: Normally COMM 2211. However, BFA or BMUS students
already doing 3/4000 level work in their own field will
be admitted; or permission of the Department
Exclusion: COMM 4241 (Winter 2005, Fall 2006)
This course examines the appropriate application of marketing
management concepts and frameworks to arts and culture.
Students gain familiarity with research issues and experience
in identifying and resolving marketing problems in the arts
and culture sector.
COMM 3321 (3CR)
HUMAN RESOURCE MANAGEMENT
Format: lecture 3 hours
Prereq: COMM 2301; or permission of the Department
This course examines human resource management functions
in formal organizations, both public and private. Topics
covered include human resource planning, recruitment, selection,
performance appraisal and employment equity; training and
development; compensation systems and the management of
employee benefits; and the role of the human resource manager.
COMM 3341 (3CR)
ORGANIZATIONAL THEORY
Format: case discussion/lecture 3 hours
Prereq: COMM 2311; or permission of the Department
This course examines current theory and research on the
design of effective organizations. It focuses on interrelationships
among an organization's formal and informal structures,
culture, technology, and competitive environment and the
different types of organizations resulting from different
configurations of these elements. Topics may include power
and politics in and about the organization, goal setting,
organizational effectiveness and efficiency, and organizational
renewal.
COMM 3351 (3CR)
SMALL BUSINESS MANAGEMENT
Format: lecture 3 hours
Prereq: COMM 2131 and 2201; or permission of the Department
This course examines the structure of the small and micro-business
sector in Canada and the United States and the most significant
management issues characteristic of small enterprise. These
include business opportunity assessment for small enterprises,
competitive advantage, ownership and management structure,
government/small business relations, planning, data-base
management, financing, financial management, and marketing.
COMM 3361 (3CR)
ENTREPRENEURSHIP AND NEW VENTURE CREATION
Format: lecture 3 hours
Prereq: COMM 2131 and 2201; or permission of the Department
This course examines the process of business venture creation
and start-up and of the role of the entrepreneur in this
process. Topics include business opportunity assessment,
the structure and function of the business plan, new venture
financing, and the legal and regulatory aspects of start-up.
COMM 3371 (3CR)
ISSUES IN BUSINESS AND SOCIETY
Format: lecture 3 hours
Prereq: COMM 2131 and 2301; or permission of the Department
Exclusion: COMM 4371
This course examines problems in managing relations between
the firm and its many stakeholders, including shareholders,
government, public interest groups, employees, other firms
with which it does business, consumers, and society at large.
Such topics as business ethics, the social responsibility
of business, business and the environment, pluralism, foreign
ownership, consumerism, and the multi-national organization
are examined.
COMM 3381 (3CR)
GLOBAL CONTEXT OF BUSINESS
Format: lecture 3 hours
Prereq: 3 credits from COMM 2101, 2201, or 2301; or permission
of the Department
Exclusion: COMM 4801 (Winter 2006); COMM 2321
This course examines issues, challenges and opportunities
that face managers in our interdependent global economy.
A worldview perspective is used to examine the influence
of political, economic, environmental, social, cultural
and technological factors that influence how business is
conducted in various parts of the world. It explores strategies
for managing interactions with business, government and
non-government organizations.
COMM 3401 (3CR)
RESEARCH METHODS IN BUSINESS
Format: lecture 3 hours, laboratory 1 hour
Prereq: MATH 2321 or ECON 2701 or PSYC 2011; or permission
of the Department
Exclusion: COMM 4231
This course introduces students to the process of research
to illuminate the academic and practical significance of
research activities. Students are exposed to different research
methodologies and how these underlying methodologies inform
the research process. Topics include qualitative and quantitative
research methodologies, developing data collection strategies
and tools, and selecting appropriate methods to analyze
data.
COMM 3411 (3CR)
MANAGEMENT SCIENCE
Format: lecture 3 hours
Prereq: MATH 1111, 3 credits in Computer Science and MATH
2321 or ECON 2701 or PSYC 2011; or permission of the Department
Exclusion: Any version of COMM 3411 previously offered with
a different title
Note: Counts as an Economics elective for students taking
a Major, Minor or Honours in Economics.
This course examines formalized methods of arriving at business
decisions. Topics will be selected from, but not limited
to, constrained optimization models, decision models, game
theory, network models, forecasting and dynamic programming.
COMM 3421 (3CR)
PRODUCTION AND OPERATIONS MANAGEMENT
Format: lecture/projects 3 hours
Prereq: COMM 2131 and MATH 2311; or permission of the Department
An introduction to issues and problems in the area of operations
management. Topics include: productivity, product design
and process selection (manufacturing and services), quality
control, capacity planning, facility layout, work measurement,
just-in-time inventory systems, synchronized manufacturing,
and automation.
COMM 3431 (3CR)
MANAGEMENT INFORMATION SYSTEMS
Format: lecture/projects 3 hours
Prereq: 3 credits in Computer Science and COMM 2131; or
permission of the Department
Exclusion: COMM 4411
This course covers the information systems approach to the
decision-making process. Such methods as Critical Path Planning,
Electronic Data Processing and others will be studied in
reference to a total information system. The student will
be involved in identifying, evaluating, and designing information
flows.
COMM 3501 (3CR)
INTRODUCTION TO FINANCE
Format: lecture 3 hours
Prereq: Comm 2101 and MATH 2321 (or ECON 2701 or PSYC 2011);
or permission of the Department
Note: Counts as an Economics elective for students taking
a Major, Minor or Honours in Economics.
Important topics in this course include value, capital budgeting,
the relationship of risk and expected return, market efficiency,
capital structure and dividend policy. Other topics such
as option theory, hedging, the theory of interest, and international
finance may be introduced. The institutional setting of
financial management in North America, and specifically
in Canada, will be discussed.
COMM 3611 (3CR)
COMMERCIAL LAW
Format: lecture 3 hours
Prereq: Third or fourth-year standing; or permission of
the Department
Exclusion: COMM 4611
An introductory course in commercial law, providing background
for general business. Topics dealt with are: the essentials
of a contract, general contract law, sale of goods, employment
and agency, business associations, credit transactions.
COMM 4101 (3CR)
ADVANCED ACCOUNTING I
Format: lecture 3 hours
Prereq: COMM 3121; or permission of the Department
Exclusion: COMM 4121
This course concentrates on advanced accounting theory and
relates it to the business reality this theory reflects.
Topics will include partnerships, government and not-for-profit
accounting, corporate liquidation and bankruptcies, price
level and current value accounting, trusts and estates,
and standard setting.
COMM 4131 (3CR)
ADVANCED ACCOUNTING II
Format: lecture/online project 3 hours
Prereq: COMM 3121; or permission of the Department
An introduction to business combinations, consolidated financial
statements, joint ventures, and accounting for transactions
and operations conducted in foreign currencies.
COMM 4141 (3CR)
ACCOUNTING THEORY
Format: lecture 3 hours
Prereq: COMM 3111, 3501; or permission of the Department
Exclusion: COMM 3141
This course examines the historical development of accounting
theory and practice with particular emphasis on the theory
of income and asset valuation. Topics include the theoretical
basis for past and present accounting principles and current
issues and developments in accounting practice.
COMM 4201 (3CR)
MARKETING STRATEGY
Format: discussion/computer simulation/projects 3 hours
Prereq: Fourth-year standing in Commerce Program, plus six
credits in the 3200/4200 series; or permission of the Department
The course provides an in-depth treatment of how marketing
strategy is formulated and implemented. This capstone course
in the marketing major integrates knowledge obtained from
other marketing courses, and selected courses such as finance,
policy, and management. The focus is on strategic decisions
which have a long-term impact on the organization and which
are difficult and costly to reverse. The strategic decision
making process is supported by an external analysis (an
analysis of the organization's environment) and an internal
(firm) analysis.
COMM 4241 (3CR)
CURRENT CHALLENGES IN MARKETING
Format: lecture/seminar 3 hours
Prereq: Fourth-year standing in Commerce Program, plus six
credits in the 3200/4200 series; or permission of the Department
This course addresses emerging issues in marketing decision-making.
Topics may include recent research related to buyer behaviour,
multidimensional scaling for positioning strategies, marketing
mistakes and controversies, advertising research issues,
pricing policy issues, distribution problems, product development
issues, and social marketing approaches.
COMM 4301 (3CR)
ARTS AND CULTURE MANAGEMENT
Format: lecture 3 hours
Prereq: Third Year Standing and enrolment in the Minor or
Major in Commerce or the Bachelor of Commerce degree; or
permission of the Department
This course explores the unique factors that affect the
arts and culture sector, such as public pressure for accountability,
fundraising needs and the desire of nations to develop the
sector. An interdisciplinary, applied approach is taken
to resolving management issues in a broad range of arts
and culture organizations including art galleries, museums
and performing arts series.
COMM 4311 (3CR)
STRATEGIC MANAGEMENT
Format: lecture/seminar 3 hours
Prereq: COMM 2201, 2301, and 3501; or permission of the
Department
Exclusion: any version of COMM 4311 previously offered with
a different title
Note: This course is open only to students in their last
year of studies for a Bachelor of Commerce degree. It is
not available to students enrolled in the Minor or Major
in Commerce.
This course integrates the concepts and techniques developed
in prior Commerce courses through the analysis and discussion
of case studies, current affairs and academic literature.
It introduces students to the discipline and practice of
strategic management and applies the concepts in a diverse
range of organizational and industry settings. Students
will be encouraged to develop an ability to view the organization
as a whole through exploring the interdependencies between
organizational functions and the environment.
COMM 4321 (3CR)
STRATEGIC ISSUES
Format: lecture/seminar 3 hours
Exclusion: any version of COMM 4321 previously offered with
a different title
Prereq: COMM 4311; or permission of the Department
This course builds upon the content covered in Comm 4311
to explore in depth pertinent issues facing organizations
in the deployment of strategic management. This course examines
some of these issues and explores how these issues affect
an organization's ability to compete and survive. Issues
that may be covered include CEO compensation, governance,
strategy and structure, culture, strategic human resource
management, and ethics in strategic management.
COMM 4331 (3CR)
MANAGEMENT OF ORGANIZATIONAL CHANGE
Format: case discussion/lecture 3 hours
Prereq: COMM 3341; or permission of the Department
A study of organizational change from two perspectives:
planned change and evolutionary change. In discussing planned
change the focus is on the planning and implementation process
for introducing innovation, restructuring, continual learning,
and other types of organizational change. Topics include
overcoming resistance to change and embedding the desired
change. In discussing evolutionary change the focus is on
the patterns of change in the cultures, structures, systems
and processes in different types of organizations over extended
periods of time in response to management initiatives, competitive
pressures and changes in other organizational variables.
COMM 4341 (3CR)
BUSINESS ETHICS
Format: lecture 3 hours
Prereq: COMM 3501 or COMM 3411, ECON 1001 and 1011; or permission
of the Department
This course deals with principles and practices of business
ethics, with particular reference to Canada and North America.
Issues investigated may include: the question of moral and
legal responsibilities of corporations, ethics in business
(including the various elements of ethics programs such
as codes of conduct, telephone hotlines, training, the use
of ethics officers and of ethics consultants), different
control styles (integrity vs compliance programs), the problems
associated with the prisoner's dilemma, the existence of
implicit moral theory in economics and finance, the theory
of the firm and agency theory, the problem of reputation,
virtue ethics, ethical investment theory and practice, and
the modelling of ethical problems, mainly using game theory.
COMM 4501 (3CR)
INVESTMENTS AND PORTFOLIO MANAGEMENT
Format: lecture/field trip 3 hours
Prereq: COMM 3501; or permission of the Department
Note: Counts as an Economics elective for students taking
a Bachelor of Commerce or a Major, Minor or Honours in Economics.
Topics include theories of security valuation, portfolio
selection, stock markets and economic efficiency, and capital
market equilibrium. The behaviour of prices of stocks, bonds,
and money market instruments will be investigated. Derivative
securities will be introduced. Problems of evaluating the
investment performance of individuals and investment management
institutions will be discussed.
COMM 4521 (3CR)
CORPORATE FINANCE
Format: lecture 3 hours
Prereq: COMM 3501; or permission of the Department
Note: Counts as an Economics elective for students taking
a Bachelor of Commerce or a Major, Minor or Honours in Economics.
Financial concepts and techniques applied to problems such
as working capital management, financial planning, capital
budgeting, capital structure, cost of capital, and mergers
and acquisitions.
COMM 4531 (3CR)
VENTURE CAPITAL AND FINANCE OF INNOVATION
Format: lecture 3 hours
Prereq: COMM 3501; or permission of the Department
This course will provide students with an understanding
of the venture capital process in the financing of innovation.
The course will address the demand and supply of venture
capital issues from the perspective of entrepreneurs and
investors. Lectures, discussions, case studies and labs
may be used to assist students in developing an understanding
of the venture capital industry and explore various partnership
and organizational arrangements. An important element of
the course will be the application of valuation methodologies
to these innovative ventures. Issues related to corporate
governance will also be discussed in the course.
COMM 4800/4801 (6/3CR)
SPECIAL TOPICS IN BUSINESS
Format: special topics
Prereq: Permission of the Department
This course is devoted to business topics not covered by
the other courses offered. The course content, format and
prerequisites will vary depending on the particular area
of business to be covered.
COMM 4950/4951 (6/3CR)
INDEPENDENT STUDY
Format: independent study
Prereq: Permission of the Department
This course is offered to students who wish to study in
depth a subject introduced in a previous course or a business
area which is not currently covered by our present course
offerings. It usually involves independent study in a program
planned by the student and approved by the Department; however,
it is possible that some projects may involve several participants
working together in groups.
COMM 4990 (6CR)
HONOURS THESIS
Format: independent study/thesis
Prereq: Permission of the Department
This course requires a major paper on a business topic and
is carried out in close consultation with a thesis director.
