Mount Allison is well positioned to take leadership of an important and under-
represented academic category in this country: We describe it as "Canada's
Immersive Learning Community."
can expect from their Mount Allison experience. We never make promises
lightly. Ours has to be enduring, relevant, and distinctively different.
Mount Allison in people's perceptions. In other words, it is the reputation
"space" we want to own. Remember, this is entre nous. It is not a tagline for
external audiences. We want to ensure the Mount Allison experience is
authentic, not "canned." Our positioning acts like our internal GPS system
to ensure our communications are not all over the map.
students looking to develop
their real potential
environment for immersive,